Artsy – Lisa F. Smith and Jeffrey K. Smith—now both professors at the University of Otago—had been studying how visitors experience museums for years. They focused on the way museum-goers thought about their jaunts through white-walled institutions and extolled the cognitive pleasure that came with looking at art. The Smiths found that visitors professed to love museums, describing the experience as “incredible,” “breathtaking,” “outstanding,” and “a thrill of a lifetime.” – read more